My time as a sports management student has taught me a lot about the industry and has opened my eyes to new opportunities. We are continuously challenged in our studies and we learn so much because we are exposed to the industry and get to be involved in it.
The sports management students have volunteered at many events: running, cycling, swimming, soccer tournaments, mountain biking, basketball, adventure racing, corporate sports events and sports expos. These events have taught me so much – starting from the planning of the event , any permissions required to hold the events, sponsorship, to pre-event planning, volunteer management, medical procedures, setting up, to the actual implementation – contingency plans and how to effectively run an event. They also show us how to deal with the post event procedures.
We had to plan and host our own event in 1st year. This was amazing because we went into detail in lectures about every step of event planning.
In our second year we are running a full social responsibility project in a community to get their sports structures up and running effectively. We have had to host events, get sponsors, write up reports and press releases, organize workshops, start new sporting codes and even coach the children and host events. This has been amazing as we are constantly learning and experiencing what is expected of us in the sports world and we get to run the show for a year. We get to learn from our mistakes and correct them.
Our lecturers Hope, Sameerah and Godfrey are a huge part of what we are learning. They teach us the theory then introduce it practically by taking us to events and showing us the ropes. They are very active in the industry and have experience in the sports management industry, this helps when we are learning about various topics as they put in the extra effort to make us understand better.
Not only do we learn the theory behind sports management and what is expected of us as sports managers but we are exposed to the industry and get to work hand in hand with professionals in this field.
The big question is: Do I think I will be ready for the industry when I have completed my studies?
Most definitely, I believe when I have completed my studies I will be ready for the industry because I have had a lot of experience throughout my studies and have gone into detail of what is expected of us in the industry. The practical plays a big role in ensuring that we are ready to take on the real world as sports managers.